Exclusive lead supply, no enterprise gatekeeping
Motor vehicle accident leads,
delivered like a magazine subscription.
Real-time, state-specific MVA leads sold to one firm only. Transparent pay-per-lead pricing — built for the solo attorneys, boutique firms, and scaling PI shops that enterprise vendors won’t serve.
- 100% exclusive — never resold
- Real-time CRM delivery
- Bilingual intake available
- Month-to-month
Avg exclusive CPL$250–$500
Contact rate75–90%
Signed-case rate10–18%
Cost per signed case (auto)$1,800–$2,800
States served27
Bilingual coverageCA · TX · FL · AZ · NV
Real-time delivery< 5 min
Contract lengthMonth-to-month
Avg exclusive CPL$250–$500
Contact rate75–90%
Signed-case rate10–18%
Cost per signed case (auto)$1,800–$2,800
States served27
Bilingual coverageCA · TX · FL · AZ · NV
Real-time delivery< 5 min
Contract lengthMonth-to-month
Trusted by PI firms in
- Los Angeles
- Houston
- Miami
- New York
- Phoenix
- Atlanta
- Chicago
- Dallas
Solo practitioners, boutique firms, and scaling PI shops across the United States.
From the founder
MVA Leads is the supply I always wanted to hand a solo attorney — exclusive, real-time, fixed CPL, no $30K trial.
Tarun previously ran paid acquisition for personal-injury and mass-tort firms at MassTortAgency.net.
Three doors. One exclusive supply.
Built for the firms enterprise vendors ignore.
How it works
Four steps. No long contracts.
- 01
Tell us your states and intake filters
Target states, case types, injury thresholds, and language requirements.
- 02
Lock in a fixed cost per lead
Agreed upfront. No retainers, no media fees, no shared-network markups.
- 03
Receive exclusive leads in real time
Each lead delivered to one firm only — yours — by webhook within minutes of consent.
- 04
Pay only for qualified leads
Leads that fail your pre-agreed criteria are credited. Scale up or down freely.
Case types
Filtered to what you actually want to sign.
- Auto accident
- Commercial truck
- Motorcycle crash
- Pedestrian injury
- Wrongful death
- Catastrophic injury
By state
Pick your market. We’ll tell you what’s open.
Each state has its own dynamics — accident volume, average CPL, and language demand. Click in for a market-specific snapshot.
- California$280–$450 CPLBilingual
- Texas$220–$380 CPLBilingual
- Florida$240–$400 CPLBilingual
- New York$260–$420 CPLEnglish
- Oregon$180–$290 CPLEnglish
- Los Angeles$300–$500 CPLBilingual
- Houston$230–$400 CPLBilingual
- New Jersey$260–$420 CPLBilingual
- Ohio$200–$320 CPLEnglish
- Pennsylvania$230–$380 CPLEnglish
- Illinois$240–$380 CPLBilingual
- Georgia$220–$360 CPLEnglish
Pricing
Honest numbers. No discovery call required.
Exclusive MVA leads run $250–$500 each. Standard auto lands at $1,800–$2,800 per signed case; commercial truck and wrongful death run higher per lead but produce 3–5× the case fee.
See full benchmarks| Case type | CPL | Cost / signed case |
|---|---|---|
| Standard auto MVA | $250–$400 | $1,800–$2,800 |
| Motorcycle | $300–$450 | $2,200–$3,500 |
| Pedestrian injury | $320–$500 | $2,500–$4,000 |
| Commercial truck | $450–$900 | $5,000–$12,000 |
| Wrongful death | $600–$1,200 | $8,000–$15,000+ |
Exclusive vs. shared
Same lead. Two very different economics.
MVA Leads
- One firm per lead — never resold
- Fixed cost per lead, no media markups
- Real-time webhook delivery
- Buyer-defined filters and case types
- Open to solo and small firms
Shared lead networks
- Same lead sold to 3–8 firms
- CPL drifts upward with volume
- Email blast delivery, slow contact rates
- Vendor-defined quality, generic filters
- Often gated by enterprise minimums
FAQ
Frequently asked
What are MVA leads?
MVA leads are contact details for people who have been injured in a motor vehicle accident and are actively seeking legal representation. Personal injury law firms buy these leads to acquire new cases. Quality MVA leads include verified consent, fresh accident details, and are delivered exclusively to one firm in real time.
What is MVA in lead generation?
In lead generation, MVA stands for Motor Vehicle Accident. An MVA lead is a prospective client who has been in a car, truck, motorcycle, or pedestrian collision and has submitted their information to a marketing source seeking a personal injury attorney.
What are exclusive MVA leads?
Exclusive MVA leads are sold to one law firm and never shared, recycled, or resold. The firm receives the lead in real time and is the only attorney who can call that injured party. Exclusivity drives higher contact rates, higher signed-case rates, and a measurably lower cost per acquired case than shared leads.
How do I buy MVA leads?
To buy MVA leads, choose a state-specific provider, agree a fixed cost per lead, define your intake filters (case type, injury threshold, geography), and integrate real-time delivery to your CRM or call system. Start with a controlled trial volume, measure cost per signed case, then scale states or filters that perform.
How much do lawyers pay for MVA leads?
Personal injury attorneys typically pay $30–$120 per shared lead and $250–$500 per exclusive MVA lead in the United States. Cost per signed case usually runs $1,500–$3,000 for standard auto accidents and $5,000–$15,000+ for catastrophic, wrongful-death, or commercial-truck cases.
What is a good price per lead for personal injury attorneys?
A good price per lead is one that produces a positive return on a signed-case basis. For exclusive MVA leads, that usually means $250–$400 per lead in most states with a 10–18% sign-up rate, producing a cost per signed case below $3,000 on standard auto cases.
What does MVA stand for?
MVA most commonly stands for Motor Vehicle Accident, especially in personal injury and insurance contexts. It is the umbrella term insurers and attorneys use for any collision involving a car, truck, motorcycle, scooter, or commercial vehicle. In Maryland the same letters identify the Motor Vehicle Administration (the state DMV).
What is the difference between MVA and MVC?
MVA and MVC both refer to a vehicle collision but the terminology differs by region and profession. Police and prosecutors often prefer Motor Vehicle Collision (MVC) because 'accident' implies no fault. Insurance carriers and personal injury attorneys generally use Motor Vehicle Accident (MVA). The underlying event — a crash involving a vehicle — is the same.
See what MVA lead supply looks like in your state.
Fixed cost per lead. Exclusive to your firm. Real-time delivery.