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MVA leads in Florida

Exclusive leads for personal injury attorneys serving Florida: motor vehicle accident leads from state-specific campaigns, delivered in real time at a fixed cost per lead. New Jersey also runs PIP and bilingual campaigns: MVA leads in New Jersey.

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What the Florida market looks like.

Florida is a PIP/no-fault state, which changes the intake conversation. Bilingual coverage is essential in South Florida; Spanish-language MVA leads convert at higher rates in Miami-Dade and Broward.

Typical CPL

$585 per exclusive lead.

Exclusive MVA leads in Florida run $585 per lead whatever the case type. Truck and wrongful-death cases cost the same per lead and sign less often, so each case costs more to acquire — but they produce 3–5× the average case fee. See how to buy MVA leads for the full pricing tables, vendor checklist, and cost-per-signed-case math.

Google Ads cost

What a car accident click costs in Florida.

  • Jacksonville, FL$373 avg CPC · 1,300 searches/mo
  • Orlando, FL$262 avg CPC · 1,560 searches/mo
  • Miami, FL$226 avg CPC · 2,590 searches/mo
  • Tampa, FL$134 avg CPC · 3,500 searches/mo

Google Ads data pulled 2026-09-25. Car accident lawyer CPC by city has every market we serve, and the MVA case budget calculator turns these clicks into a cost per signed case next to our fixed Florida price.

Cities covered

Major Florida metros.

  • MiamiReal-time delivery · state filters
  • OrlandoReal-time delivery · state filters
  • TampaReal-time delivery · state filters
  • JacksonvilleReal-time delivery · state filters
  • Fort LauderdaleReal-time delivery · state filters
Legal context

What Florida law means for MVA intake.

Statute of limitations
2 years for personal-injury claims — reduced from 4 years to 2 by HB 837 (March 2023) for negligence claims. Speed-to-lead and speed-to-filing both matter; leads close to the deadline need immediate attorney review.
Fault system
Florida applies modified comparative negligence (51% bar). Florida is a no-fault state for initial medical benefits: drivers carry $10,000 of PIP, and injured people sue the at-fault driver only above a serious-injury threshold. HB 837 (2023) also moved Florida from pure to modified comparative negligence — recovery is barred at more than 50% fault.
Minimum coverage
$10,000 PIP and $10,000 property damage liability; bodily-injury liability is not required for most drivers. PIP is mandatory, so intake should capture PIP status and medical treatment to date on the first call.

How these rules translate into case values is covered in our MVA settlement statistics resource.

Legal context is provided for lead-buying and intake planning, not as legal advice. Statutes and insurance minimums change — verify current Florida law before relying on it in a claim.

Bilingual

Spanish-language MVA leads in Florida.

Florida has significant Spanish-speaking accident demand. We run bilingual campaigns and deliver Spanish leads to firms with Spanish-language intake. See Spanish MVA leads for details.

Buying in FL

Can I buy MVA leads in Florida?

Yes. Exclusive motor vehicle accident leads are available across Florida at $585 per lead, delivered in real time to your CRM or intake line. Set your case-type and metro filters, run a fixed cost per lead, and judge the first 30 days on cost per signed case.

  • Coverage. Statewide, or narrowed to Miami, Orlando, Tampa — Miami typically drives the majority of Florida volume.
  • Screening window. Accident date is screened against Florida’s 2-year statute of limitations, so you are not paying for claims with no time left to build the file.
  • Bilingual intake required. Spanish-speaking claimants are a meaningful share of Florida demand; firms without Spanish-language intake convert measurably fewer of them.

Personal injury leads for sale in Florida

The Florida supply we sell is motor vehicle accident only — standard auto, motorcycle, pedestrian, rideshare, commercial truck, and vehicle-related wrongful death. Medical malpractice, mass tort, and premises cases are not supplied. See the full buying checklist, or compare pricing by case type.

How we calculate these numbers

Pricing figures on this page follow the methodology of the MVA Lead Cost Report 2026: ranges aggregated from our own campaign delivery data and buyer-reported intake outcomes, updated 2026-07-27. The full tables and the machine-readable dataset live in the report.

FAQ

Frequently asked

What are MVA leads in Florida?
MVA leads in Florida are exclusive, real-time motor vehicle accident inquiries from injured residents of Florida actively seeking a personal injury attorney. Exclusive CPL runs $585 per lead, the same across case types. Bilingual (English + Spanish) intake is essential in this market.
What is the statute of limitations for a car accident claim in Florida?
The statute of limitations for a motor vehicle accident injury claim in Florida is 2 years (reduced from 4 years to 2 by HB 837 (March 2023) for negligence claims). Florida applies modified comparative negligence (51% bar). Florida is a no-fault state for initial medical benefits: drivers carry $10,000 of PIP, and injured people sue the at-fault driver only above a serious-injury threshold. HB 837 (2023) also moved Florida from pure to modified comparative negligence — recovery is barred at more than 50% fault.
Is Florida a no-fault state?
Florida is a no-fault state for initial medical benefits: drivers carry $10,000 of PIP, and injured people sue the at-fault driver only above a serious-injury threshold. HB 837 (2023) also moved Florida from pure to modified comparative negligence — recovery is barred at more than 50% fault. Minimum required coverage: $10,000 PIP and $10,000 property damage liability; bodily-injury liability is not required for most drivers.
Can I buy MVA leads in Florida?
Yes. Exclusive motor vehicle accident leads are available across Florida at $585 per lead, delivered in real time to your CRM or intake line. Coverage is statewide or narrowed to Miami, Orlando, Tampa, and accident date is screened against Florida's 2-year statute of limitations.
Are personal injury leads for sale in Florida?
The Florida supply we sell is motor vehicle accident only — standard auto, motorcycle, pedestrian, rideshare, commercial truck, and vehicle-related wrongful death, at $585 per exclusive lead. Medical malpractice, mass tort, workers' compensation, and premises liability leads are not supplied.
How do I buy MVA leads in Florida?
To buy MVA leads in Florida: choose a provider running Florida-specific campaigns, agree a fixed cost per lead (exclusive supply in Florida runs $585), set your intake filters (case type, injury, Miami or statewide), connect real-time delivery to your CRM, and judge the first month on cost per signed case — not cost per lead.
How much do MVA leads cost in Florida?
Exclusive MVA leads in Florida typically run $585 per lead, with cost per signed case landing between $3,200 and $4,800 on standard auto cases and $5,300–$22,100+ on catastrophic and truck cases.
Which Florida cities have the highest MVA lead demand?
Demand concentrates in Miami, Orlando, Tampa and surrounding metros. Miami typically drives the majority of statewide volume.
Do I need bilingual intake for Florida MVA leads?
Yes — Spanish-speaking accident victims make up a meaningful share of Florida MVA demand, and firms without bilingual intake convert measurably fewer of those leads.
How much do lawyers pay for leads?
In 2026, shared MVA leads run roughly $30–$120 each and exclusive leads $585–$1,105, with standard auto cases signing at $3,900–$11,050 per case and catastrophic or commercial-truck cases at $5,300–$22,100+. Full benchmark tables by case type and state are on our pricing page.
What are exclusive MVA leads?
An exclusive MVA lead goes to a single law firm — it is never resold or shared with competing attorneys. Because the injured person hears from only one firm, contact and signing rates run several times higher than shared supply. The complete breakdown lives on the MVA Leads homepage.
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Buy exclusive MVA leads in Florida.

Fixed cost per lead. Exclusive to your firm. Real-time delivery.

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